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The key to great underwear? The perfect mix of comfort and practicality.

Our elastic free thong section features the incredibly light and soft Micro Modal/Lycra blend of our PrimeMan line. The same goes for the anatomically shaped pouch, which supports your shaft and gonads without restricting them. It's the Obviously Underwear feature that put us on the map, and just look at our Amazon reviews: they'll change your world.

And the silky and comfortable waistband sits lower on the hips and stays right where you want them.

For years, underwear companies have been doing thongs all wrong. The offerings for men seem to be strictly for look rather than function. While you (and your lover) will love the way you look, these were made to amplify your workout or boost your daily routine.

No matter the outfit, no matter the setting, these won't let you down. From beneath swim trunks to keeping you comfortable at work, you can rely on the PrimeMan Thong for more freedom and less adjusting.


  • The entire garment is made from the highest quality super soft Micro Modal/Lycra or Bamboo Rayon blended fabric with an ultra light feel providing benefits of:

    • Eco-friendly
    • Antibacterial
    • Anti-fungal
    • Hypoallergenic

    Maintains the right amount of support and comfort while still remaining extremely soft and light on your skin.

    Our custom-made 4 way stretch fabric means the garment can accommodate any movement and will flex with your body regardless of the activity. High quality fabrics coupled with intelligent design mean that the usual discomforts of itching, scratching, sweating and general irritation are a thing of the past.

    Never have to worry about:

    • Shrinking
    • Fading
    • Losing shape
    • Colours wont run or bleed
    • Sweat absorbing

    Our soft backed waistband elastic won't stretch or sag over time, or leave nasty marks on your skin.

    The care label is printed onto the inside of the waistband to eliminate any annoying itching or scratching and is designed to last the life of the garment.

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